01 / SERVICEMeta Ads
Meta
Facebook
InstagramPlan and manage Facebook and Instagram campaigns around your audience, offer and acquisition objectives.
- Campaign planning and setup
- Audience and creative testing
- Ongoing optimisation and reporting
Digital Marketing by AJ
Clear strategy.
Focused execution.
Meaningful growth.
Independent marketing consultantStrategy · Advertising · Content
I help businesses align paid advertising, social media and content with their commercial goals—from defining the audience to refining campaign performance.
Discuss your projectMETA ADSGOOGLE ADSSOCIAL MEDIA MANAGEMENTCONTENT CREATION
01 / What I do
Marketing built around
your business objectives.
01 / SERVICEMetaFacebookInstagram
02 / SERVICEGoogle Ads
Google AdsCapture relevant search demand with campaigns that connect customer intent to your products and services.
- Keyword research and campaign setup
- Search ad copy and targeting
- Performance tracking and refinement
03 / SERVICESocial Media Management
InstagramFacebook
LinkedInDevelop a consistent social presence, with content planning and account management aligned to your brand and audience.
- Content planning and scheduling
- Social posts and captions
- Account management and reporting
04 / SERVICEContent Creation
InstagramFacebookLinkedInTranslate your positioning into clear, relevant content across social channels and advertising campaigns.
- Social media graphics and carousels
- Captions and brand storytelling
- Campaign content and creative assets
Tailored to your business
Clear scope. Personalised pricing.
Engagements are scoped following an initial consultation. Your proposal will outline the recommended services, deliverables and fees, tailored to your objectives, the complexity of the work and the level of support required.
Discuss your requirements02 / The approach
Strategy first.
Accountability throughout.
Define the priorities.
We assess your objectives, audience and current marketing activity to identify priorities and agree what success should look like.
Deliver with purpose.
We agree on scope, responsibilities and reporting, then develop campaigns and content around the chosen objectives.
Evaluate and refine.
We review performance against agreed objectives and use the findings to refine targeting, messaging and investment.
03 / Selected experience
Experience across sectors.
Perspective across markets.
01Construction · UK
Alder Tree Construction
Digital Marketing Specialist · Freelance
Jan–Mar 2026
Built a local digital presence to showcase construction services and connect with prospective customers.
Explore my contribution
- Established and managed Facebook, Instagram and LinkedIn profiles.
- Ran local Google Ads and Meta Ads for homeowners and property developers.
- Contributed to website layout, messaging and launch.
- Planned social content and managed initial digital enquiries.
02Corporate training · UK
London Training for Excellence
Digital Marketing Executive · Part-time Contract
Apr 2026–Present
Contribute to the marketing team supporting international brand development and expansion.
Explore my contribution
- Support expansion activity across Saudi Arabia, the wider Middle East and Asian markets.
- Manage Google Ads and Meta Ads for international business audiences.
- Contribute to brand positioning and regional social media messaging.
- Review performance and share insights to inform team decisions.
03Homecare introduction platform · UK
IntroEase
Digital Marketing Specialist · Freelance
Sep–Dec 2025
Promoted a platform connecting homecare providers with independent carers, with providers as the primary audience.
Explore my contribution
- Managed Google Ads and Meta Ads primarily for homecare providers, with independent carers as a secondary audience.
- Built social profiles and explained the service through regular content.
- Developed WhatsApp follow-up journeys to engage prospects.
- Supported enquiries and onboarding, and refined campaigns using performance insights.
04Art · UK
The Thomas-Ferdinand Gallery
Digital Marketing Specialist · Freelance
Sep–Dec 2025
Created and organised digital content to communicate the gallery’s work and strengthen its online presence.
Explore my contribution
- Created visual social content highlighting exhibitions, artists and artworks.
- Planned and scheduled consistent Instagram and Facebook content.
- Wrote storytelling captions for exhibitions and artist features.
- Updated website content and exhibition information.
05Healthcare software · UAE
Vision Technologies
Project Coordinator & Marketing Executive
Apr 2023–Sep 2025
Combined project coordination with marketing for healthcare software used by private and government clinics.
Explore my contribution
- Coordinated communication between technical teams, clients and government-affiliated stakeholders.
- Managed project timelines and delivery requirements.
- Supported marketing activity explaining software benefits to healthcare organisations.
- Helped with client onboarding and translated technical features into practical value.
06Data and operations · Bangalore, India
Wipro
Associate Analyst
Mar 2022–Mar 2023
Developed an analytical foundation through technical data review and operational problem-solving.
Explore my contribution
- Analysed technical datasets and communicated findings clearly.
- Identified errors and resolved operational issues.
- Managed high volumes of work against quality targets and deadlines.
04 / Meet your consultant
Hello,
I'm Ajay.
I’m Ajay, the marketing consultant behind Ajaxx Digital. I work with businesses to clarify their marketing priorities and translate them into focused advertising, social media and content activity.
My experience spans construction, corporate training, homecare services and art in the UK, alongside healthcare software marketing and project coordination in the UAE.
My approach combines practical campaign experience, analytical thinking and an MSc in Strategic Marketing & Digital Media Management from the University of Hertfordshire.
Ajay KCMarketing Consultant · Ajaxx Digital
Education & training
MSc Strategic Marketing & Digital Media Management
University of Hertfordshire
September 2024–July 2026
Certified Digital Marketing Master
Digital Vidya
August–December 2022
Bachelor of Business Administration
Mangalore University
July 2018–December 2021
05 / Let's talk
Let’s discuss your
marketing priorities.
Share your business objectives and current challenges. We’ll discuss where marketing support can make the most useful contribution.